2-3 pages essay Academic Help

I don’t understand this English question and need help to study.

Don't use plagiarized sources. Get Your Custom Essay on
2-3 pages essay Academic Help
This is a Snippet Preview Access a Complete Custom Written Paper Done by Our Expert Writers
Order Essay

Ad Analysis Essay

For this assignment, you will use your knowledge of rhetorical techniques combined with the assigned advertising articles (on Canvas) to analyze 2-3 print ads for similar products and develop a thesis that is central to all adverts. In your analysis, you should consider some or all of the following as it applies to your ads:

What is the first thing you notice about the ad? Is this effective in getting the viewer to examine the product more closely?

Who is the intended audience? How can you tell? What strategies are enlisted to entice this group?

Discuss the visual layout. Does the ad use positive or negative space and what is its effect? What are the main color schemes utilized and what do you suppose they are doing for the product?

Is there any statistical or factual data to support the product? If not, why do you suppose this is? If there is factual data, does it appear accurate or is it misrepresented?

Does the ad seem to be selling a look, a lifestyle, a relationship or any other promise not directly tied to the product itself?

Does the ad use ethos, pathos, or logos to communicate its message?

Does the ad utilize “weasel words” to overstate the effectiveness or appeal of the product?

Does each of your ads use similar techniques to sell their products? What are their similarities and differences and what does this tell you about the product itself?

It is not necessary to address all of these questions, only those that apply to your thesis and subject. Additionally, you are not required to use all of the information acquired from the all of the assigned articles – only what applies to your purpose – but it would be prudent to use some of that knowledge to offer a full analysis.

You may wish to do additional research on the brands or products themselves to acquire statistical data for the intended audience, factual supporting data, or any other information pertaining to the marketing of your products. You may also wish to research demographical data for your magazine(s) to see how this ties into the product’s targeted audience (a rhetorical consideration and part of the message’s larger context). Additional research, however, is not required for this assignment; it is solely up to your individual discretion. Please use the appropriate MLA citations both in-text and as part of your Works Cited page if you choose to go this route.

How to Cite Advertising Articles

Scott-Kemmis, Judy. “Color Meanings in Business.” Empowered By Color. 18 Apr. 2014, http://philosophycommunication.com/marketing/adver… (Links to an external site.). Accessed (insert date of access).

In-text citation: (Scott-Kemmis)

Kilbourne, Jean. “Jesus is a Brand of Jeans.” New Internationalist Magazine. New Internationalist, Sep 2006, http://newint.org/features/2006/09/01/culture/. Accessed (insert date of access).

In-text citation: (Kilbourne)

Schrank, Jeffrey. “The Language of Advertising Claims.” home.olemiss.edu. http://home.olemiss.edu/~egjbp/comp/ad-claims.html Accessed (insert date of access).

In-text citation: (Schrank)

In your journal and prior to your first draft, please select one invention strategy of your choice and use it to explore your topic and/or refine your thesis. This is a required piece of your journal assignments.

This essay should be 3-5 pages long in Times New Roman 12-point font and should contain a header as well as a fitting title. Please complete you first draft of this essay for Thursday, February 13, 2019; this will be submitted to the peer review dropbox found here: Peer Review Ad Analysis.docxPreview the document. The final draft will be due Thursday, February 20, 2020 to the Ad Analysis Assignment Dropbox. Please be sure to read the sample student essay Ad Analysis Student Sample.docxPreview the document to see what I am looking for in completing this assignment, review the rubric My Writing Rubric – 100 point essay.docxPreview the document, and feel free to e-mail or text me with questions.

Athena Pangikas-Miller



100 Point Essay Rubric Pangikas-Miller

100 Point Essay Rubric Pangikas-Miller

Criteria Ratings Pts

This criterion is linked to a Learning OutcomeThesis Originality/Clarity

20.0 pts


18-20 Thesis is inventive and focused with a discernible purpose and strong consideration for audience.

17.0 pts


15-17 Thesis is unique and clear but may be lacking an underlying purpose and/or may not adequately address the defined audience.

14.0 pts


12-14 Thesis is unoriginal or broad, lacking a purpose and evidence of a defined audience.

11.0 pts


1-11 Thesis, purpose, and audience are indiscernible or missing.

20.0 pts

This criterion is linked to a Learning OutcomeCohesion, Organization, Transitions

20.0 pts


18-20 The essay contains a thorough introduction, body, and conclusion that move organically and smoothly throughout, all paragraphs relate clearly to the thesis, and logical transitions exist between paragraphs and points.

17.0 pts


15-17 The essay contains an introduction, body, and conclusion in a logical succession. Paragraphs point towards the thesis and transitions are apparent but may lack sophistication.

14.0 pts


12-14 The essay contains an introduction, body, and conclusion, but these may be too brief or too long and be difficult to isolate. Some paragraphs may diverge from the thesis and transitions may be missing throughout.

11.0 pts


1-11 The essay contains no logical organization and is missing the introduction or conclusion or these elements may be indiscernible. Paragraphs may not be related to thesis and transitions are not apparent.

20.0 pts

This criterion is linked to a Learning OutcomeSupport: use of relevant details, experiences, or examples.

40.0 pts


36-40 Each paragraph develops fully with appropriate detail. Multiple examples from research and/or relevant life experiences are enumerated to support each governing proof.

35.0 pts


30-35 Each paragraph is developed with supporting detail. Contains several examples to illustrate the thesis.

29.0 pts


26-29 Paragraphs include some relevant examples or details but are lacking somewhat in support.

25.0 pts


1-25 Paragraphs contain very broad or generalized examples and/or are deficient in supporting details.

40.0 pts

This criterion is linked to a Learning OutcomeMechanics

20.0 pts


18-20 Accurate spelling, grammar, phrasing, syntax, and logical organization that significantly transcends the usual or expected stylistic conventions (complex sentence structure, use of relevant tropes, appropriate jargon or vocabulary, etc.). Correct MLA citations utilized if applicable.

17.0 pts


15-17 Few errors in spelling, grammar, phrasing, syntax, sentence construction, and clear organization that do not impede the clarity of ideas expressed. Appropriate language/jargon utilized. MLA citations are present if necessary, but with a few small errors.

14.0 pts


12-14 Multiple errors in spelling, grammar, phrasing, and syntax that obstructs the clarity of the author’s argument. Logical organization may be erratic or choppy. Appropriate language/jargon is inadequate or inappropriate. MLA citations are present if necessary, but with many noticeable errors.

11.0 pts


1-11 Numerous errors in spelling, grammar, phrasing and syntax that obstructs the clarity of the author’s argument. Logical construction is hard to define or absent. No consideration for appropriate language/jargon is evident. MLA citations, if required, are missing or done with substantial errors.

20.0 pts

Total Points: 100.0

My Academic Papers | Homework Papers
Calculate your paper price
Pages (550 words)
Approximate price: -

Why Work with Us

Top Quality and Well-Researched Papers

We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.

Professional and Experienced Academic Writers

We have a team of professional writers with experience in academic and business writing. Many are native speakers and able to perform any task for which you need help.

Free Unlimited Revisions

If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.

Prompt Delivery and 100% Money-Back-Guarantee

All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.

Original & Confidential

We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.

24/7 Customer Support

Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.

Try it now!

Calculate the price of your order

Total price:

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.


Essay Writing Service

No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.


Admission Essays & Business Writing Help

An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.


Editing Support

Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.


Revision Support

If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.